Elevating e-learning.
We make really hard stuff easy to understand.
UWorld builds exceptional content for students to pass high stakes exams. With no shortage of quality test prep content, UWorld needed a way to scale their video production team and create a consistent pipeline of video content for marketing and course material purposes.
As the manager and team lead for the video and graphic design team, I grew the creative team from 2 to 7 team members. I developed a new workflow for creating motion design content for the marketing needs, and created a template for team use. I also designed and oversaw construction on two high-end production studios (view my case study: space to create to learn more.)
This new design system was used across the product offerings; including, the nursing, college prep, medical and legal programs.
This ad has 22K+ views on YouTube alone.
This style of video content grew the YouTube following to 40K+ subscribers and led to thousands of new UWorld students.
A series of videos were used to highlight the core features of UWorld’s product that set them apart from the competition. The video below focuses on the high quality test prep images.
